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Social Media Marketing


Social media platforms are constantly evolving. Today every brand is a publisher and every consumer is a creator. From publishing videos with Facebook Live to sharing millions of tweets, there’s no shortage of ways to connect with your customers.
Most of the online users are today publishing videos, photos, reviews and blogs across various social media channels. Simple activities such as replying to comments, responding to private messages or re-tweeting can build a strong relationship with your consumers.
However when every consumers is a publisher, getting relevant content on the top of social newsfeed becomes a challenge. Therefore, you need to focus on emerging trends that are bound to affect your social media strategy and campaign performance in the year 2017.
What is Social Media?
1. Shifting your marketing focus from you to your customer
2. Map their pain points & create content to help solve their problems
3. Connect with them on social media and share your content and brand 

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